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Starbucks Adds Visitor Center to Its Costa Rican Coffee Farm

Starbucks Adds Visitor Center to Its Costa Rican Coffee Farm

Q COSTA RICA  – Starbucks announced plans to open a visitor center on its farm in Costa Rica sometime next year. The immersive coffee farm and café are meant to complement Starbucks’ Siren Retail premium brand by providing customers the opportunity to lean about coffee at origin. The 242 hectare (600-acre) Hacienda Alsacia farm is […]

Semana Santa (Holy Week) Turns San José into a Ghost Town

Semana Santa (Holy Week) Turns San José into a Ghost Town

QCOSTARICA by Michael Miller – International visitors to Costa Rica are sometimes taken aback at how Costa Ricans deal with Semana Santa or Holy Week. This is the week from Palm Sunday through Easter Sunday. In the U. S. the week is hardly noticed, except by those who might attend a religious service, such as […]

How Starbucks, Juan Valdez and Britt Compete For Consumers in Costa Rica

How Starbucks, Juan Valdez and Britt Compete For Consumers in Costa Rica

(qCOSTARICA) Three well known coffee names are betting their future in Costa Rica on a consumer that is knowledgeable, dedicated and willing to pay for a specific coffee experience. The companies are so confident of the market that all three brands will be increasing their market presence this year and plans for more in 2016. […]

Trend in “Gourmet” Coffee Shops

Trend in “Gourmet” Coffee Shops

QCOSTARICA – A new business model focused on providing high-quality coffee and from designated sources has started operations in Costa Rica, aimed at discerning consumers. Five coffee shops have started up using this business model which allows consumers to choose the origin of their coffee and choose among five methods of extraction of the beverage. […]