Mediaset Spain has teamed up with Mexican DTH operator Sky to launch its CincoMas international channel in Costa Rica and Guatemala.
The broadcaster said its HD channel for Latin America operators is already available in Panama and Mexico, with the company hoping to extend the signal to other Central American countries such as El Salvador, Nicaragua, the Dominican Republic and Honduras later this year.
“This launch keeps us on track to enter the main TV markets in Latin America,” said Yolanda Giordani, director of the international network. “Our signal continues joining the largest pan-American operators, delivering subscribers content that leads the audience in Spain.”
CincoMAS is Mediaset’s international commitment to bring its most successful programs and series to the Spanish-speaking community of the entire American continent. Argentina, Mexico, Panama, Chile, Colombia, Peru, Ecuador and Paraguay, Canada, and very soon the United States, are some of the territories where CincoMAS is present, through their main cable, satellite and OTT operators.
CincoMAS provides a wide offer of TV contents, that brings together most successful series and miniseries from Telecinco; programs, TV factuals, daily magazines and Informativos Telecinco, broadcasted live twice a day.
Mediaset S.p.A., also known as Gruppo Mediaset in Italian, is an Italian-based mass media company which is the largest commercial broadcaster in the country. Founded in 1987 by former Italian prime minister Silvio Berlusconi and still controlled today with a 38.6% stake by his family’s holding company Fininvest. In addition to its domestic television interests, Mediaset holds 50.1% of the Spanish broadcasting firm Mediaset España.