Monday 14 June 2021

New Icon For Seniors in Costa Rica

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COSTA RICA NEWS — The Fundación Cadena Mayor (Seniors Foundation) presented Tuesday a new icon to identify spaces and services for seniors in the country.

The iconography, a blue box with 65+ in white and yellow lettering, replaces the blue box with a symbol of a person with a cane.

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The new icon will be used to identify preferential seats on buses, lines at for seniors at banks, health centres and public recreation spaces, for example. The Cadena Mayor says the new logo avoids the discriminatory message of the old logo.

Alex Rojas, director of Cadena Mayor, said his group is talking to businesses and institutions to change over the signs, but did not indicate if and when it will happen.

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