As the holiday seasons approached (Christmas and Holy Week) like every year the published government prognosticators were wrong; by a lot. It is simple propaganda or the fabled take-away-sale making customers believe they better hurry right up and buy or that ocean view suite won’t be available.
Only one week before Semana Santa and the tradition of Spring Break La Nación clearly said that hotel occupancy was an impressive 80% full. This indicated, if you want a room with an ocean view, you had best get on the phone with a credit card and book that sucker NOW! Even some English speaking Websites jumped on that band wagon and heeded tourists to locate the maxed -out Visa card and make sure they had a hotel room within walking distance to the beach. (It might be a long walk, more like a “no cost” nature hike.)
Semana Santa (Holy Weak – Spring Break) is less than a week old and a much different story is being told: (Hotel) the occupancies and restaurants as recorded by the Camara Nacional de Tourismo were…..DOWN. Down by almost 50% from the projections.
The same DOWN as three years ago when the Camara had the courage to publish similar results. And, I am just guessing, they will be down even further when the Consejo of Hoteleros publishes its results.
Actually, the difference from reservations to actual room occupancy came out to a minus 42.6% throughout the country and not the 80% as hyped. For business, any business that is one big miscalculation.
“Yes,” of course the big guys, all inclusive resorts did fine. They sold mojitos, (A Cuban not Costa Rica drink,) Corona beer from Mexico, rented beach chairs, offered up child care who were taught “si”, “no” “pipi” and “pool” and a buffet brunch was served that less than 1% of Ticos could afford to purchase. (I say that because I did it once and felt too ashamed to do it again. I could see the saliva on the workers lips as they smiled and counted their tiny tips; maybe even their return bus trip to Nicaragua.)
You see, I was born white, born a male and born in the United States…how could I lose? Take away any one of those three gifts and I would not be worth s@#t.
I have some things in common with the owners of these facilities, these wanna-be entrepreneurs and in fact the real thing: We struggle for clients and Costa Rica offers up only a little help and but mostly just more business confusion.
For the good of the country, for the good of the GDP, for the good of employment and all those ancillary services that bring valuable tourist money to Paradise, we need to cooperate, with a common effort. We have some world class hotels, world class food and world class beaches, but they are expensive, few and far between. Getting there is usually a hassle with semi-passable roads. The typical Tico Tourist is not here for the most expensive cocktails and the most costly suites. We are not Mexico with a massive amount of options, trendy discos, conclaves and people who will attend to your every want. Our guys just do not have the money.
Luxury behind steel bars is not Costa Rica and that is not our target market!
Think of this, excluding Avianca, (A Colombian Airlines) almost all airline landings in Costa Rica are “down”. Making the country less hospitable, not promoting the thousands of small venues, keeping adventure under wraps and most of all keeping the plethora of wildlife hidden from sight which just takes away what makes this Paradise worthy of a vacation.
The talking sloth ad campaign lost!
“You see, I was born white, born a male and born in the United States…how could I lose? Take away any one of those three gifts and I would not be worth s@#t.” (Juan Campos is a “white” name????). Am I the only one who thinks this kind of whining is pathetic and finds this blog insulting to one’s intelligence? You solicit “White guilt” from a white readership? I find that offensive. Only an intelligent man should try to be clever… The poorly written reverse-racist Juanito blog campaign lost! You would do better at an NAACP convention extolling the defects of MLK!
I notice you do not disagree with the premise?
Which Premise? The data is false. The workers should be entitled to enjoy what those who have the means to afford expensive vacation enjoy. Or the premise of the disgruntled rebel writer leading the cause of the poor feeling guilty that he behaved as the rich, or really that he secretly years to be financially wealthy. Or is the premise that being a woman, a person of color, or anything other than an American (As in the United States of America) makes us less than what we are? What passe pathetic sniveling. Or the premise that we in Costa Rica can’t make money without government help? Or the premise that cry baby writers that can’t make it on their own should have the opportunity to have a cry-baby session on this site? –
Hey Juany – I disagree with all of the premises! You have more premises than Cybil has personalities.
“The” premise ahahahah jajajajajjaja – the problem with your writing, besides you narcissistic whining attitude and voice, is that you jump from premise to premise – And when you write “we” be careful as you are not Tico. You are an expat calling the kettle black. Or are you a Latino calling the kettle white? Or do you just write any thing that is convenient for you to write? So you are a Tico when needed. A Latino when needed, and a white person when needed, and a US citizen when needed. You blow with the wind Juanito – and therefore have a severe lack of character and integrity/credibility (personal honesty). Do you agree with that premise??? Silence is the voice of complicity Juanito.