Where’s the beef? Certainly not at Wendy’s in Costa Rica. At 11:00pm Thursday, the 10 restaurants of the Wendy’s franchise in Costa Rica closed its doors, leaving 110 people without jobs, confirmed Wendy’s manager of operations, Mario Carvajal.
The closure shuts the doors at the four full scale restaurants located in Heredia, Alajuela, Avenida Central and Santa Ana and six food court locations in Multiplaza Este, Mutiplaza Escazú, Lincoln Plaza, Mall San Pedro, Multicentro (Desamapardos) and Paseo de las Flores (Heredia).
Carvajal explained that employees have been called to a meeting this morning (Friday) where they will be informed about tjeir severance pay.
He added that Grupo Raventos, owner of the franchise in Costa Rica, has been considering a closure since almost a year ago, to focus on their main business activity of real estate development.
Carvajal cited strong competition in the fast food market was one the reasons for the closure, the company not being able to compete and keeps it preference to quality.
Wendy’s joined the what some considered a oversaturated market back in 2006, with plans to open 15 restaurants, at an investment of US$1 million dollars each.
The chain reached its peak of 12 restaurants last year, when in August decided to close two, one in Cartago and the Paso Colon store (across from the Quiznos).
