Tuesday 9 August 2022

Expomóvil Reports Success Despite Closure Of Fair Grouds

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Despite that the doors of the Pedregal convention centre were shut by the municipality, forcing the annual auto fair, Expomóvil to dealer showrooms, the industry says expectations were met.

logo-expo-para-erbThe ten day auto fair, bringing together car dealers and financial institutions under one roof, was shut down by the Municipalidad de Belén for irregularities with building permits. The auto industry used the media to tell customers to visit the showroom of car dealers instead.

As such, auto dealers opened their showrooms and offered customers the same pricing and financing incentives.

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The auto industry reports that sales were high and dealers were able to recoup their investment made in Expomóvil, including some reporting greater benefits to having the customer visit their showroom.

Athough the Expomóvil is officially at an end, many car dealers are keeping the fair incentive pricing and financing to the end of the month.

In first years of the Expomóvil, the even took place in the open field running on the west side of the autopista Genera Cañas (down the street from the EPA) in Belén.

The fair moved indoors to the Pedegral convention centre, where weather conditions were not a factor and customers did not have to hike across a field to get to the cars.

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"Rico" is the crazy mind behind the Q media websites, a series of online magazines where everything is Q! In these times of new normal, stay at home. Stay safe. Stay healthy.

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